The book uses empirical evidence gathered from managers in nine industries, along with their stakeholders. The book gives a detailed and representative insight of the business case in the sectors as well as a unique cross-industry perspective on the issue.
May 2004
Contents (256 pages)
Introduction
PART 1: BUILDING A BUSINESS CASE: GENERAL FINDINGS, OBSERVATIONS AND LESSONS LEARNED
- Corporate Sustainability: The New Catch Phrase?
- How to Search for a Business Case - and Build It
- Cross-Sector Research Findings
- Assessment of the Business Case
PART 2: SECTOR REPORTS
- Automotive Industry; M.Brunner
- Aviation Industry; A.Gebel
- Energy Industry; O.Salzmann
- Financial Services Industry; H-J.Hess
- Food and Beverage Industry; A.Ionescu-Somers
A copy of this book can be ordered online.
Business of Sustainability - Building Industry Cases for Corporate Sustainability, edited by U. Steiger (Palgrave Macmillan, May 2004) eplores the economic rationale for corporate sustainability by approaching the issue on an industry-specific level.
