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Output & Deliverables for Participant Companies
By participating in the project, companies
- Learn
about how well their managers understand societal expectations, and to
what extent their understanding overlap with what social rating
agencies, social pressure groups and other stakeholders believe your
firm should do;
- Understand how
the gaps between internal and external perception of company’s social
responsibility change across different sub-units, hierarchical levels
and geographies in which your managers operate;
- Evaluate
the influence of these gaps on social performance (reputation, risk),
as well as on unit-level financial performance (e.g. costs, growth,
innovation);
- Learn about which
individual values and psychological attributes are conducive of
socially responsible behaviour in their organization;
- Assess
how the findings above compare with those of other multinational
corporations in similar industries and/or similar geographies; and
- Identify
with the help of the academic group ways and means to close eventual
gaps vis-à-vis societal expectations, within internal units, and
vis-à-vis comparable firms.
Each company also receives a set of concrete outputs
- A company profile based on qualitative and quantitative analysis of
interviews, stakeholder consultations, web-survey and archival data
- A benchmark report, comparing these results with other multinational companies in the sectors considered
- A one-day onsite action learning workshop building on the results of the
benchmarking report and aiming to develop a concrete action plan to
fill the unearthed gaps.
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